follow and un-follow newsletters like you do on Twitter or Instagram without cluttering your inbox

Do you have an overwhelming amount of newsletters in your inbox?

Does it take you too much time to find the ones you care about?


"Why do you want to unsubscribe?"

"Are you sure?"

Never answer these questions again. Groota turns newsletters into a custom, manageable feed.

Follow and un-follow newsletters instantly

Follow newsletters from your favorite brands with one click. You will never need to use your personal email to subscribe to newsletters again.

Import emails from your Gmail (optional)

When you sync with Gmail, Groota organizes the “Promotions” tab into a “Groota” folder and will then give you the option to follow or un-follow the newsletters in the app. Your preferences can be changed at any point. Learn more

Set alerts for individual brands

You choose the brands to get notified of or not, but you will still see all your “followed” newsletters in your main feed

Join us in the new world of shareable emails without your personal information

Share a link or pin pictures with Groota, including those imported from your Gmail account.

Enjoy an online window shopping experience

Save a promo email, bookmark a web page or share an email with one click in the app. Groota gives you the ability to window shop the important promos and saves you time and frustration of searching your inbox. Groota makes window shopping a breeze.

create calendar events

While you are viewing marketing emails or web pages, create events in your calendar with pre-populated information about the sale with one click. You will never have to remember the details about a promotion or a local event again.

Download Groota App

Android users - Sign up to try our beta web app. We will provide you with exclusive access.

We'll never share your email.

Why We Build Groota

When we mentioned "promotional emails", the response was consistent - people were rolling their eyes. Promotional emails are nuisances for most people. If they truly are, why is email marketing still one of the most effective ways to reach and retain customers? I mean people hate them right?

The most exclusive and relevant shopping deals, from cheap flights to Newegg coupon codes, and the informative content relevant to us, lies right in our inboxes. But who wants to sort through an overwhelming inbox?

We built the Groota app for you to follow newsletters like how you follow twitter feeds. Pick the brands you want to follow, and start viewing their newsletters instantly. Optionally you can link your Gmail account with the app, and all your promo emails under the “Promotions” tab will appear in the app. You can follow and un-follow brands from Gmail anytime.

Forget about 'unsubscribe', welcome to the new world of following newsletters.


We new friends!